MyRoyalBaby is now MyRoyalKids | Same brand, same wipes

Since September 2026, MyRoyalBaby (also written as My Royal Baby) has been called MyRoyalKids, or My Royal Kids. Nothing else changes. The formula, wipe material, dimensions and your subscription remain exactly the same. Our wipes are still called MyRoyalWipes.
Why a new name?
The brand is growing along with founder Julia Feenstra’s family. She developed My Royal Wipes when her children were babies. They are older now, and the wipes are still used every day in her home. For little faces, sticky hands, in the car and on the go.
It is the same for many families. The nappy years end, but the wipes stay. Meanwhile, the range has grown to include sunscreen, a 2-in-1 shampoo and shower gel, and an anti-lice spray. My Royal Kids is a better fit for that.
What stays the same?
· The formula: six ingredients, 99% of which is water.
· The wipe: 100% viscose, 28 × 23 cm, 40 wipes per XXL pack.
· Your account and subscription: these simply continue as before.
· The website: myroyalbaby.eu automatically redirects to myroyalkids.eu.
What will you see in shops?
New stock is supplied under the MyRoyalKids name. For a while, you may still come across packs labelled My Royal Baby in shops. It is the same product with the old name.
New: subscribe with iDEAL
You can now also subscribe to My Royal Wipes using iDEAL. Subscribers receive an extra discount. And the more packs you buy in each order, the lower the price per pack. This also applies to one-off orders.
Frequently asked questions
Are old My Royal Baby packs still good to use? Yes. Just check the expiry date on the packaging.
Do I need to set up my subscription again? No, it simply continues as before.
CTA
Order MyRoyalKids XXL Baby Wipes or browse all wipes.
Sources
information from MyRoyalKids; product pages on myroyalkids.eu.
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